The Zambian “Afro chic” industry: A socio-economic perspective

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Muchanga Mudenda, co-owner of VALA Fashion House, Lusaka, Zambia.

As I pushed the shop door open, the bell chimed announcing to the duty staff that customers had arrived. The three of us – my sister Tawonga, my now wife Emily, and I – entered and briefly waited for someone to appear.

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